Tips for SEO if your web developer has built you a Joomla website.
A Joomla website is no different from any other type of web site.
You will still need to apply SEO & some solid digital marketing to get found as quickly and easily as possible by your Adelaide audience which means being ranked as close as possible to the first page of search results (ideally on the top of that first page!).
Search Engine Optimisation (SEO) still reigns supreme as the solution for getting indexed by search engines in a way that gets you a top position.
But how does ranking a Joomla site differ?
Here are some easy tips for an optimised Joomla website:
- Develop SEO-friendly URLs that are short, readable, and include keywords for faster indexing.
- Use one unique title tag for every page that is no more than 60 characters long.
- Drop in one H1 tag correctly within your site to help with the indexing process, which Google lists as a critical success factor for Adelaide SEO Companies.
- Incorporate a compelling, original Meta description for each page of your Joomla site that is 160 characters or less (that includes punctuation and spaces).
- Add alt tags to any images you use on your site so visitors who cannot see the images can still know what they are missing. The alt tags should be between four and eight words and incorporate one keyword.
- Be prudent with your use of keywords, sticking to three to five per page. Search engines do not tolerate keyword stuffing.
- Don’t forget to Search Optimise your anchor text with keywords that describe the content rather than using phrases like “click here”.
- Link internally and externally where possible, but minimize the number of external links because too many can actually defeat the purpose of your Adelaide SEO tactics.
- Continually create relevant and informative content in order to make your content interesting to bloggers and other content specialists so they will link to it.
- Spend time creating an effective site map to help with indexing because it helps search engines understand how your website is structured and how each part can be accessed.
- Leverage the Joomla Extensions Directory for Joomla extensions and plugins related to Adelaide SEO, including SH404SEF that helps to avoid duplicate content; X-Map to create that aforementioned site map; SEO-GENERATOR that automatically generates a description of each article and keywords; SEOSIMPLE that uses text from each page and gives it a value for the meta description tag; and EASY FRONTEND SEO, which is a Joomla SEO extension that allows you to manually and automatically control all metadata.
- Get images indexed by optimizing the Robots.txt file, which can make your site even more SEO friendly because you are letting them see other relevant content on your site.
- Don’t use duplicate content or Flash on your Joomla site because these are bad ingredients for your SEO results and will not please the search bots.
No matter what website you have, always add Google Webmaster Tools to your list of ingredients because these tools enhance all the SEO work you are doing with your site, such as showing any errors with a site, setting site defaults, managing site links, and analysing meta descriptions.
Turn to Joomla communities and forums for further assistance with your Adelaide SEO best practices and to keep up with the latest plug-ins and extensions that are directed to improving site your Adelaide search engine optimisation.
Use all these SEO tips to make sure your Joomla website is optimised for search engines and you will attract the audience you need to create traction, build momentum and grow your business.
If you’d like more SEO tips…
Do not hesitate to contact us today via email info@searchinternet.com.au or call us on 1300 66 76 96 to find out how we can grow your business!