Can’t get Sales with your Adelaide Facebook Marketing?
We can increase your Adelaide Social Media Marketing engagement for Facebook.
With 15 million Facebook users in Australia it is more important than ever to get your Adelaide Facebook Marketing right. Your audience is just too big to not be actively taking steps toward increasing your presence and getting sales, Here’s how you do it!
Avoid making your Adelaide Facebook Marketing a walking advertisement for your company—the content should not be all about you. # Vary your posts with original content and information about your Adelaide business. That can include blogs, downloadables, tips, events and giveaways, but also share other relevant posts from industry leaders, stories about your industry, local breaking news, funny memes and more. Make it easy for your fans to engage.
Increase the frequency of your # Adelaide Social Media Marketing. When you post on Facebook, your original post is reaching only a small % of the people who like your page. Chances are that if you share a post a 2nd or 3rd time, it will reach a different audience than it did the 1st
If you are not posting on a regular basis, make yourself a schedule (even better, a content calendar) and try to follow it. You can schedule Facebook, posts in advance – write your post or copy your link and then instead of clicking publish right away, click the arrow just to the right and you can choose the date and time that you want your post published. In addition, there are lots of tools out there such at Hootsuite and Hubspot that will help you schedule posts across multiple social platforms in advance (Twitter, Google +, LinkedIn, Facebook, and more).
#Hashtags have become the craze, but don’t over use them on #Facebook. Posts with hashtags on Facebook can have less engagement than posts without them. If you love #’s, save them for Twitter and Instagram where they are known to increase engagement and help people find your info via search.
Post images to Facebook via Instagram. Images posted via Instagram to Facebook, are getting more engagement than images posted directly to Facebook. If your business lends itself to photos, memes, etc., give this a try to increase traffic. Just click the little Facebook, box on Instagram when you’re posting and voila!
Show some love for your favorite brands and other businesses by liking their Facebook page. This is a good way to find related content that you might want to share or re-post later because posts from the businesses that you like will pop up in your feed. You can like another page as your business by clicking the 3 little dots (…) next to the “message” button at the top of the page where the cover photo is.
A new-ish Facebook feature is that you can now invite people who have liked one or more of your posts to like your page. Go to a post with a lot of engagement and click on the “likes”- you’ll get a pop-up where you’ll be able to see all of the people who liked a given post. Now click the “invite” button and they’ll get a notification from your page asking them to like it.
To increase the “likes” on your page and gather leads, consider running a giveaway. Depending on your biz, you can give away services; a gift card, tickets or even a prize that has nothing to do with your business but that is timely or seasonal (i.e. water slide park).
Use # Facebook Insights to better understand the demographics of who your posts are reaching and location, what time of day is best to post, what type of content is working best on your page, and which posts are getting the most engagement.
Last but not least, you can also search keywords in your posts to see what has worked in the past that you can re-purpose and see what has performed poorly so you don’t make the same mistake twice. Go to the Publishing Tools tab under Insights to utilize this feature.
If you’d like to know more about Social Media Marketing…do not hesitate to contact us today via email info@searchinternet.com.au or call us on 1300 66 76 96 to find out how we can grow your business!
